PROFESSIONAL SUMMARY
Award-winning Senior Art Director & Creative Lead with over 15 years of experience executing high-impact visual storytelling, motion design, and 360-degree digital campaigns for premier entertainment, tech, and gaming brands like Xbox, Netflix, Marvel, and Sony. A hands-on visual designer who bridges the gap between high-level brand strategy and pixel-perfect execution. Skilled at leading cross-functional teams, developing scalable design systems, and building high-volume campaign assets that capture global audiences.
EDUCATION
Bachelor of Fine Arts : Graphic Design
The University of Tennessee Knoxville
AREAS OF EXPERTISE & TECHNICAL SKILLS
Creative Leadership:
Art & Creative Direction, Concept Development, Brand Strategy, Mentorship
Design & Motion:
Typography, Layout Systems, Motion, Storytelling, Interactive/Web Layouts, Print & Packaging
Tools & Technologies:
Figma, Adobe Photoshop, After Effects, Illustrator, InDesign, Keynote, Powerpoint
AI Workflow Integration:
Claude, Gemini, Sora, Midjourney (when applicable)
WORK EXPERIENCE
April 2024 - June 2026
Freelance Senior Art Director & Creative Lead
Mutiny & Select Creative Clients- Los Angeles, CA
Art directed global multi-channel campaigns for major gaming brands like Xbox and Call of Duty, establishing consistent visual identities across large-format Out-of-Home (OOH) media, digital billboards, and print assets.
Led the UI layout, responsive design, and motion storyboards for high-engagement community microsites and digital activations.
Conceptualized and designed custom physical product layouts, branded merchandise, and exclusive packaging for high-profile influencer campaigns, including special-edition releases for Valorant.
Enforced rigorous style guides and QA standards across multi-platform asset pipelines to guarantee flawless execution under tight timelines.
September 2020 - April 2024
Associate Creative Director
Subnation - El Segundo, CA
Directed the creation of premium multimedia campaigns, social-first content, and custom branded assets for marquee lifestyle, sports, and gaming accounts like Alienware, NASCAR, and the Philadelphia 76ers.
Supervised and mentored a team of designers, copywriters, and motion animators, translating complex brand concepts into deliverables.
Spearheaded collaborative pitches and conceptual brainstorms, successfully driving client acquisition and expanding existing accounts.
September 2019 - April 2022
Senior Art Director
Unfold Agency - Culver City, CA
Partnered with leading global entertainment studios and streaming platforms like Netflix, Hulu, Universal Pictures, and Ubisoft to deliver premium digital layouts, social campaigns, and interactive pitch decks.
Designed highly immersive, interactive web experiences and promotional campaigns, optimizing audience engagement and conversions.
Established production pipelines and template-driven workflows, accelerating asset turnaround times while preserving design standards.
March 2013 - April 2018
Senior Art Director
Platform Group - Los Angeles, CA
Conceptualized and produced high-impact theatrical advertising, complex web layouts, and interactive digital marketing campaigns for top-tier properties including Warner Bros. and ESPN.
Designed a multi-layered interactive digital mapping platform for Hulu, balancing thematic visual aesthetics with intuitive UX mechanics.
Mentored and coached junior design staff on layout composition, typography, and motion pacing, expanding the team's creative capabilities.
February 2009 - March 2013
Senior Art Director
Lunchbox Studios - Culver City, CA
Acted as the primary creative partner for global consumer packaged goods (CPG) and entertainment brands, driving campaign development from initial concept to localized deployment for Nintendo, Sony, Marvel, and Unilever.
Designed and directed interactive retail layouts and custom e-commerce pages for Walmart.com, combining clean typography with motion design to maximize online conversion.
